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Studioloop vs Vagaro

The large all-in-one platform with per-staff calendar licensing and paid add-ons.

Flat pricing

Per location, cap at $249/mo

Branded app + loyalty

Built-in, not an add-on

No marketplace tax

No feature gating

The short version

Vagaro scales cost with every new staff member and charges extra for marketing, integrations, and payroll. StudioLoop is a flat rate per location with everything included.

Feature by feature

How they compare

15 metrics that matter when choosing salon software. Every row shows what you get with Studioloop versus Vagaro.

01Starting price & pricing model

Studioloop

$99/mo flat, per location. Price caps at $249/mo for 4+ locations. Every feature included.

Vagaro

$23.99/mo for 1 bookable calendar. Scales per calendar up to $83.99/mo cap at 7+. Add-ons cost extra.

02Payment processing & POS

Studioloop

Stripe-powered. Cards, wallets, and pay-later where available. Direct deposits to your bank.

Vagaro

Built-in processing. 2.2% + $0.19 (large merchant) to 2.75% (small merchant). Keyed/online rates higher.

03Online booking options

Studioloop

Embeddable widget with 6 themes. Guest-first booking (no login required). QR codes and link sharing.

Vagaro

Booking links and website widgets. Consumer marketplace listing included.

04Client acquisition / marketplace

Studioloop

No marketplace. Clients book through your channels only. No competitor listings inside the app.

Vagaro

Consumer marketplace where clients can browse and discover competing businesses nearby.

05Deposits & prepayments

Studioloop

Configurable per service. Full prepay or percentage deposits. Card on file.

Vagaro

Card-on-file and payment capture supported via settings.

06Cancellation & no-show fees

Studioloop

Card-on-file enforcement. Automated no-show and late cancellation fees.

Vagaro

No-show/late cancel fee tools available through policies.

07Reminders & messaging

Studioloop

Push notifications, email, and SMS reminders included in every plan, subject to fair use and anti-abuse protections.

Vagaro

Email and text marketing sold as paid add-ons (from $15/mo). Per-credit overage pricing.

08Marketing toolkit

Studioloop

Built-in loyalty program with points and tiers. Custom rewards. Branded app drives retention.

Vagaro

Email + text marketing are premium add-ons. Branded app is ~$50/mo extra.

09Gift cards / packages / memberships

Studioloop

Gift cards (email, SMS, print), service packages, and memberships. All included.

Vagaro

Memberships, packages, and gift cards available.

10Inventory + retail

Studioloop

Retail POS, inventory tracking, barcode scanning, and cash drawer management.

Vagaro

POS + inventory with barcode scanning.

11Team tools

Studioloop

Staff scheduling, roles, permissions, automated commissions. No per-staff fees.

Vagaro

Per-calendar licensing model. Payroll is a paid add-on.

12Multi-location support

Studioloop

Multi-location with shared clients, central reporting, and a price cap at $249/mo total.

Vagaro

Supported. Configuration and pricing vary by setup.

13Reporting & analytics

Studioloop

Revenue analytics, staff performance, retention metrics, and booking insights.

Vagaro

Standard business reports included.

14Integrations & API

Studioloop

Stripe Connect, embeddable booking widget, QR codes. API access.

Vagaro

QuickBooks ($25/mo add-on) and Xero integrations. Calendar sync available.

15Data ownership + migration + support

Studioloop

Free migration assistance. Full data export anytime. Email and chat support.

Vagaro

Free data import. Client export available. 24/7 phone/chat/email support.

Why salons switch

Common reasons salons move to Studioloop

01

Per-calendar pricing adds up fast

Every new bookable calendar increases your monthly bill (up to $83.99/mo). With StudioLoop, you pay per location, not per calendar.

02

Marketing tools cost extra

Vagaro's email and text marketing are paid add-ons with overage fees. StudioLoop includes loyalty and push notifications.

03

Marketplace shows your competitors

Vagaro's consumer marketplace lets clients discover other salons. StudioLoop keeps your clients in your branded experience.

04

Accounting integrations are add-ons

QuickBooks and Xero integrations cost extra on Vagaro. StudioLoop includes Stripe Connect with direct bank deposits.

Who it's for

Which one is right for you?

Vagaro is best for

Solo pros or small teams already comfortable with Vagaro's ecosystem and willing to manage add-on costs as they grow.

Studioloop is best for

Salon teams who want predictable pricing, a branded client app, and built-in loyalty without paying for add-ons.

Common questions

Studioloop vs Vagaro FAQ

Is Vagaro cheaper than StudioLoop?

Vagaro starts lower at $23.99/mo for a single bookable calendar, but costs scale per calendar up to $83.99/mo for 7+. Add-ons for marketing ($15/mo), branded app ($50/mo), and QuickBooks ($25/mo) add up. StudioLoop is $99/mo flat per location with everything included and no per-staff charges.

Does Vagaro have a branded client app?

Vagaro offers a consumer-facing marketplace app where clients can browse multiple businesses. StudioLoop provides a branded app experience where clients only see your salon, your branding, and your loyalty program.

Can I migrate from Vagaro to StudioLoop?

Yes. StudioLoop offers free migration assistance. You can export your client list from Vagaro and we help import your data, service catalog, and booking history.

Does Vagaro charge marketplace fees?

Vagaro includes a consumer marketplace as part of its platform. While there is no separate marketplace commission, your listing appears alongside competing businesses, which can affect client retention.

Ready to switch?

Try Studioloop

Flat-rate pricing. Every feature included. No marketplace. No per-staff fees. Free migration.

Early access opening soon