Compare
Studioloop vs Boulevard
The premium self-care platform with tiered per-location pricing and Precision Scheduling.
Flat pricing
Per location, cap at $249/mo
Branded app + loyalty
Built-in, not an add-on
No marketplace tax
No feature gating
The short version
“Boulevard is designed for upscale salons and spas with premium pricing to match. StudioLoop offers comparable features at a significantly lower price point with no feature gating.”
Feature by feature
How they compare
15 metrics that matter when choosing salon software. Every row shows what you get with Studioloop versus Boulevard.
Studioloop
Boulevard
Studioloop
$99/mo flat, per location. Price caps at $249/mo for 4+ locations. Every feature included.
Boulevard
$158/mo (Essentials, up to 5 pros), $263/mo (Premier, unlimited), $369/mo (Prestige). Per location.
Studioloop
Stripe-powered. Cards, wallets, and pay-later where available. Direct deposits to your bank.
Boulevard
2.65% + $0.15 processing. Offset program: business pays ~1%, client charged 3%. Strong POS.
Studioloop
Embeddable widget with 6 themes. Guest-first booking (no login required). QR codes and link sharing.
Boulevard
Booking overlay/widget. Designed for branded web booking.
Studioloop
No marketplace. Clients book through your channels only. No competitor listings inside the app.
Boulevard
No marketplace. Premium brand experience focus.
Studioloop
Configurable per service. Full prepay or percentage deposits. Card on file.
Boulevard
Prepayments supported. Documented in help center.
Studioloop
Card-on-file enforcement. Automated no-show and late cancellation fees.
Boulevard
No-show/late cancellation fees. Cancellation links for clients.
Studioloop
Push notifications, email, and SMS reminders included in every plan, subject to fair use and anti-abuse protections.
Boulevard
Client reminders and confirmations. Tiered SMS credits.
Studioloop
Built-in loyalty program with points and tiers. Custom rewards. Branded app drives retention.
Boulevard
Premium experience focus. Marketing depth varies by package.
Studioloop
Gift cards (email, SMS, print), service packages, and memberships. All included.
Boulevard
Gift cards, packages, memberships. Availability varies per tier.
Studioloop
Retail POS, inventory tracking, barcode scanning, and cash drawer management.
Boulevard
Present for spas and salons. Depends on setup and tier.
Studioloop
Staff scheduling, roles, permissions, automated commissions. No per-staff fees.
Boulevard
Built for teams. Role-based admin tooling.
Studioloop
Multi-location with shared clients, central reporting, and a price cap at $249/mo total.
Boulevard
Premier and Prestige tiers. Per-location pricing.
Studioloop
Revenue analytics, staff performance, retention metrics, and booking insights.
Boulevard
Advanced data drilldowns. A key higher-tier value prop.
Studioloop
Stripe Connect, embeddable booking widget, QR codes. API access.
Boulevard
QuickBooks Online integration. APIs on higher tiers.
Studioloop
Free migration assistance. Full data export anytime. Email and chat support.
Boulevard
Professional data migration. Import guidance and support.
Why salons switch
Common reasons salons move
to Studioloop
High starting price
Boulevard starts at $158/mo per location, 60% more than StudioLoop's $99/mo. Multi-location costs scale rapidly.
Features gated behind expensive tiers
Multi-location, advanced reporting, forms ($65/mo add-on), and API access require Premier ($263/mo) or Prestige ($369/mo). StudioLoop includes everything.
Tiered SMS credits
Boulevard includes a set number of SMS credits per tier with overage potential. StudioLoop includes messaging in every plan.
Premium doesn't mean better for every salon
Boulevard's pricing reflects a premium positioning, not necessarily more functionality. StudioLoop delivers comparable features at a fraction of the cost.
Who it's for
Which one is right for you?
Boulevard is best for
Upscale salons and spas that want premium client experiences and are comfortable with higher per-location costs and tiered feature access.
Studioloop is best for
Salons of any size that want full-featured software without premium pricing, tier restrictions, or per-location cost scaling.
Common questions
Studioloop vs Boulevard FAQ
Is Boulevard cheaper than StudioLoop?
No. Boulevard starts at $158/mo per location (Essentials, limited to 5 pros) and goes up to $369/mo (Prestige). StudioLoop is $99/mo per location with every feature included and a cap at $249/mo.
Does Boulevard have a branded app?
Boulevard provides strong custom branding for web booking but does not offer a consumer-facing branded mobile app like StudioLoop does.
Can I migrate from Boulevard to StudioLoop?
Yes. Boulevard has data export and import guidance. StudioLoop offers free migration assistance to transfer your client data and service catalog.
What is Boulevard's Offset program?
Boulevard's Offset program lets businesses pass a portion of payment processing fees to clients, reducing the salon's effective processing rate. StudioLoop uses Stripe Connect with transparent, standard rates.
Ready to switch?
Try Studioloop
Flat-rate pricing. Every feature included. No marketplace. No per-staff fees. Free migration.
Early access opening soon